Local marketing is different for every business depending on your customer base. But local marketing comes down to one thing: engaging your community.

No matter your role in a small business, you’re working with dozens of stakeholders. It’s easy to focus on the customers, since they pay you. It’s possible to focus on investors, since they may be the key to your growth. You should also remember to focus on your employee: the stakeholder that powers the business.

When you’re running a small business, every employee matters. What happens when one tells you she is leaving? If you’re at a loss on how to hand your employee leaving, don’t be. Here’s what you need to do.

It's time to go digital. But if your small business doesn't have an online presence already, the task of building one can seem monumental. When you’re getting started, start with these 5 elements.

It's easy to spend every day tackling a long to-do list and checking items off a list. It's a lot harder to step away from your day-to-day workload and think of new ideas that will actually change the course of your business. Since new ideas aren't always easy to come by, here's a list of possible actions to spark the next phase of your company.

If you're running a small business on your own, it's easy to lose track of your days. There's a lot to juggle without a partner to check in with at the beginning and end of every day. Luckily, a little bit of structure in your daily routine can help you make sure you're keeping all parts of your business running smoothly.  

If you're showing support for your community or your friends and family in the LGBTQIA+ community this month, consider taking it a step further by supporting equality in their rights and in their businesses. Here are some of the ways you can help.

Facebook, Twitter, LinkedIn, Instagram, Snapchat, and more – whether you use these channels to post occasional updates about your store hours, leverage customer reviews, or put out offers and discounts, the types, messages, and styles of your post matter.  

As it turns out, your health as a small business owner makes a huge impact on the performance of your small business. Whether you maintain your health through regular exercise, a healthy diet, regular doctor visits, or a combination of these strategies, your investment in yourself is a direct investment in the success of you new company.

Started in 1963, National Small Business Week is a dedicated effort by the Small Business Administration (SBA) to recognize and celebrate the small businesses that drive our economy. Whether you’re involved in a small business or not, this is a week you should get behind.

With so many small businesses in the United States, it’s important to know where these small businesses are coming from, how they’re impacting our day-to-day lives, and how we can support them. This is what you should know about the state of small business in 2018.

This season is famous for fresh starts and high energy, but it takes some elbow grease to get your small business ready for the change. If you've fallen behind on some chores while escaping the cold of the winter, now's the time to put in some work to do some desperately-needed spring cleaning for your small business. 

Easy-to-consume small business resources can be hard to come by for small business owners that don't have a lot of time. These are our top 6 picks no matter your experience.

When faced with difficult situations, mile-long to-do lists, and an angry mob of stakeholders, you can’t be on top of everything at the same time. Find a small business coach to help you manage and grow your business.

When should small businesses outsource? More often than you might think. Use business partners to help manages you have no time for or no interest in. 

How big is your small business? Is it just you? Do you work with a co-founder? Do you manage a team? No matter the size of your company, coaching is a crucial facet of your business success.

As a small business owner, you know that holidays make great themes for marketing and promotions. In the run-up to this international holiday, ride the wave of what everyone’s talking about and help get your brand out there. 

Small businesses run on technology, whether small business owners know it or not. With customers and competitors alike becoming accustomed to tech-enabled businesses, it’s important that small businesses in 2018 know how to leverage the tools at their fingertips.

Don't let the cold weather and winter keep you from making spring preparations for your small business. What you need to have ready for the next season.

What keeps you motivated every day? These 20 quotes about entrepreneurship and small business inspire our team on a daily basis.

Although the Winter makes it a little more difficult to keep your sales high, the weather doesn’t make it impossible. Here are six ways to overcome the cold weather, and even leverage it as a small business advantage.

All small businesses are different. They operate in different industries, have different histories, and are run by different founders. Despite their uniqueness, there are two true facts about every small business: they want to grow, and they don’t have all of the answers about how to achieve that.

Small business goals are an important part of your company's success. Set the right goals for 2018 by choosing a few from this list.

The holidays can be a stressful time for small businesses. With the end of the year looming, holiday shopping in full-swing, and customers being a little more tense than normal, small businesses are often stretched thin to meet the demands of the season.

Every company has its own personality, which is more often than not a reflection of its leader. And while every entrepreneur is different, they tend to share a few core personality traits that play to their advantage when they’re at work.  Santa’s reindeer have distinct personalities, and you’d be surprised which one it turns out your small business is.

Did your small business meet its 2017 resolutions? If not, you're not alone. What you can learn from the goals you didn't quite meet this year... and wha you can learn from the the goals you did.